Having been a Realtor for what seems like several hundred years, the great majority of my time has always been spent in prospecting, working my referral base, showing homes, listing homes, networking, and doing all the typical things... engaging in all the "normal" activities... that Realtors fill our days with.
All of these activities are done when we work "IN" our business... doing the things listed above... plus processing everything... and all the other details from contract to closing.
But these times we find ourselves in are not typical times. Nor are they the times of 2004 and 2005. What this means to me is that if I am following my typical work habits from three and four years ago... and continuing to not get the results I received then... perhaps doing something different is in order.
That is where "remodeling time" comes into play. There is a phrase that goes something like... "insanity is doing the same thing over and over... but expecting different results." Yes... for many... myself included... these times have more than their share of insanity.
But Remodeling Time is time we spend working ON our business. Remodel Time is a block of time that we spend uninterrupted... planning new steps to "grow" our business. (For some very strange reason, my last Lamaze class many years ago just came to mind... but that's another post topic for another time.)
Remodeling Time is a time to organize, to strategize, and to create new business systems, and then to plan on how to effectively implement them.
There are those who suggests a block of three hours a week be devoted to remodeling. We are to "seclude" our selves... almost like a jury is sequestered during a trial while they are deliberating. In effect, we, too, are "deliberating"... creating new systems and putting new plans in place.
I have chosen to take this strategy one step further. Instead of three hours once a week, I have set aside from 10:00am to 1:00pm each Monday to Remodel about a third of my business. Each Monday I spend this time... separated from everyone including my cat Mollie T... and work ON my business. I also set up a schedule of definite steps to do each Thursday during the same 10:00am to 1:00pm time slot to start setting up the framework for implementing my new strategies.
At first this all felt really weird to me. Spending time just thinking and planning... all by myself... instead of being "out there"... "doing stuff." But the more I do it... the more I am finding that the time I am spending each week working ON my business... and in a very real sense... Remodeling my business... the more optimistic I become about finishing the second half of this year in the best possible way !